Rethink Your Job Search Strategy: Think Like a Marketer

When looking for a job, consider how you see yourself.

Most people start looking for a job out of necessity (e.g., laid off, fired, their job was outsourced, the business closed) without a plan of action or any sense of direction, applying haphazardly to jobs posted online, in panic-like mode.

Furthermore, most job seekers do not view a job search as a marketing campaign. If they did, they would succeed much…